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THE ECOMMERCE & CPG FINANCE & ACCOUNTING TEAM THAT SCALES WITH YOU

Build a stronger operation with a finance and accounting solution designed for growing 

eCommerce and consumer packaged goods (CPG) businesses. 

THE PROBLEM:

TRADITIONAL FINANCE & ACCOUNTING ISN’T ENOUGH

Your eCommerce or CPG business is poised for rapid growth. But your finance and accounting capabilities are stretched thin. Sales channels multiply, transaction volumes surge, and margins tighten. Cash gets tied up in production runs, inventory, advertising, trade spend, and distributor terms. Meanwhile, disjointed operational systems make it difficult to get accurate transaction data into your accounting system or correlate marketing spend with true net revenue. 

And suddenly, basic bookkeeping and tax compliance are not enough. 

Growing eCommerce businesses need more than clean books. They need financial leadership that understands how sales channels, payment processors, gross sales, net sales, COGS, inventory, pricing, marketing budget, cash flow, and profitability all connect. 

THE SOLUTION:

FINANCE & ACCOUNTING FOR ECOMMERCE & CPG COMPANIES

Welcome to Growth Driven Finance. It’s a comprehensive approach to eCommerce and CPG finance and accounting, designed with one purpose—to maximize enterprise valuation. Get the high-level financial leadership your firm needs, so you can tackle every growth stage with confidence. From gross margin to inventory management, cash flow forecasting, working capital, trade spend and deduction management, channel profitability, and multi-entity financial modeling, and growth planning, we tailor it all to your circumstances.

FINANCE

  • Budget, forecast, scenario planning 
  • Accelerate pricing, cost & margin decisions
  • Manage working capital, inventory & cash conversion
  • Facilitate channel planning, fulfillment investment, and financing decisions
  • Model acquisition, succession or exit planning

ACCOUNTING

  • Tackle all bookkeeping, deliver reporting on or before same day, every month
  • Profitability by channel, product or customer segment
  • Report upon adjusted EBITDA
  • Produce GAAP reporting, budget
  • Audit-ready financials (when it’s time)

THE OUTSOURCED ADVANTAGE:

A COST-EFFECTIVE WAY TO HAVE IT ALL

An outsourced finance and accounting department customized to your firm’s needs.

Fully-Integrated

With one team to manage all of your financials, you can count on consistency, accuracy and efficiency like never before.

Right-Sized

No more one-size-fits-all solutions. Address the unique challenges of your revenue model, growth stage and business goals.

100% Scalable

Choose the level of engagement that fits today. Ramp up from Controller to CFO, and from fractional to full-time dedicated resources as needed.

CFO SERVICES
CONTROLLER SERVICES

WE’VE BEEN IN YOUR SHOES

Driven Insights was founded by investors and business operators.

After years of evaluating businesses as potential acquisition candidates, and experiencing first-hand the challenges that inadequate financial systems, processes and personnel pose for growth-minded companies, one thing was clear:

useful, timely, accurate data can create a competitive advantage by informing business decisions—big and small.

The result? We’ve developed a complete solution to help deserving eCommerce and CPG businesses transform their financials into a competitive advantage, so they can raise capital, maximize enterprise value and ultimately close on successful exit opportunities. It’s time to manage your firm through the lens of an operator AND an investor.

"As the premier event, community & investor behind the goal to build XR (Extended Reality) into a $1 trillion industry by 2030, we need a partner who knows how to build and scale the accounting systems and financial strategy that will enable that growth. DI helped us navigate the pandemic and emerge even stronger. But our most exciting work together lies ahead."
"Ori InbarCEO and Co-founder, Augmented World Expo, AugmentedReality.org & Super Ventures "
"Ori Inbar
“We have been able to achieve and sustain an aggressive rate of growth for an arboricultural firm. The accurate and timely financial reporting that Driven Insights provides, coupled with a deep understanding of our company's business needs, have been critical components in attaining and maintaining that trajectory.”
"Trumbull BarrettCEO, Barrett Tree"
"Trumbull Barrett

Take the first step to financials that fuel growth

If your business is ready to accelerate growth, it’s time for a complete finance and accounting solution. Schedule your introduction to Driven Insights with our founder today.

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